Our Work
Ideas We Made. From ideas to impact.
From brand campaigns and retail activations to digital experiences and events, every project is built with one goal in mind: creating real impact.
HIGHLIGHT
Laurier Safety Guard
Built around the idea of worry-free sleep, the campaign visualises Laurier’s 360° anti-leakage protection as a comforting embrace that lasts through the night.
A dreamy, cloud-filled setting conveys softness and peace of mind, while flowing ribbons symbolise all-round protection. Clear product demonstrations and benefit highlights reinforce the promise of lasting dryness, comfort and confidence — even while changing sleeping positions.
Built around the idea of worry-free sleep, the campaign visualises Laurier’s 360° anti-leakage protection as a comforting embrace that lasts through the night.
A dreamy, cloud-filled setting conveys softness and peace of mind, while flowing ribbons symbolise all-round protection. Clear product demonstrations and benefit highlights reinforce the promise of lasting dryness, comfort and confidence — even while changing sleeping positions.
A stylish, café-inspired roadshow designed to bring the KRUPS coffee experience closer to consumers.
Featuring sleek product showcases, live coffee demonstrations and inviting café-style settings, the activation creates opportunities for hands-on discovery while highlighting the convenience of café-quality coffee at home — strengthening brand engagement and driving purchase consideration.
“Home Cleaning Made Easy” connects the campaign’s KVs, roadshow and promotional plushies through a cheerful, approachable take on everyday chores. The KVs convey the ease of caring for a home with Magiclean and Attack, while the roadshow brings that promise into a physical space for shoppers to explore the range. Plushies created, designed and produced for the promotion add a playful reason to purchase and a memorable piece of the campaign to take home.
A high-impact experiential roadshow designed to turn shopper curiosity into meaningful brand engagement.
Combining hands-on product demonstrations, interactive challenges and immersive feature showcases, the activation brings the HONOR X9e Pro’s durability and performance to life — driving brand awareness, shopper interaction and purchase consideration.
A bold, high-impact retail takeover designed to make Coca-Cola Zero Sugar impossible to miss.
Featuring striking black-and-red branding, celebrity endorsement and an oversized overhead display connecting both sides of the aisle, the installation creates a commanding brand presence, captures shopper attention and drives product visibility and purchase consideration at the point of sale.
Designed to stand out in a competitive retail environment, this eye-catching tabletop display combines oversized product visuals, vibrant lifestyle illustrations and prominent product benefits.
Its compact yet impactful design maximises brand visibility, captures shopper attention and encourages product discovery — driving purchase consideration right at the point of sale.
We brought three iconic confectionery brands together in one high-impact retail display, transforming a conventional product showcase into a playful, attention-grabbing shopping destination.
Featuring a larger-than-life HARIBO bus and bold, brand-led merchandising zones, the display maximises product visibility, encourages shopper discovery and turns everyday shopping into an engaging brand experience.
We transformed ordinary structural pillars into high-impact, multi-brand retail showcases at Urban Marketplace, Ombak KLCC.
Combining bold 3D branding, illuminated displays and integrated product shelving, each pillar became a striking retail destination — maximising brand visibility, encouraging product discovery and turning underutilised space into valuable merchandising opportunities.
To reinforce Anytime Fitness’ nationwide presence and 24/7 accessibility, we transformed public buses into moving brand billboards.
The bold purple bus wraps maximise visibility across high-traffic urban routes, highlighting the brand’s extensive gym network and round-the-clock convenience.
With a prominent QR code offering a free trial pass, the campaign goes beyond brand awareness — turning everyday commuters into potential new members.
A high-impact mobile advertising campaign that keeps Anytime Fitness visible, on the move and connected to its audience.
To reinforce Anytime Fitness’ nationwide presence and 24/7 accessibility, we transformed public buses into moving brand billboards.
The bold purple bus wraps maximise visibility across high-traffic urban routes, highlighting the brand’s extensive gym network and round-the-clock convenience.
With a prominent QR code offering a free trial pass, the campaign goes beyond brand awareness — turning everyday commuters into potential new members.
A high-impact mobile advertising campaign that keeps Anytime Fitness visible, on the move and connected to its audience.
Transforming an everyday train commute into an immersive Men’s Biore experience, the LRT/MRT interiors were wrapped to resemble a real bathroom and living space. From tiled walls and mirrors to bathroom fixtures and home furnishings, the unexpected transformation brings the brand’s cleansing message to life in a memorable and engaging way.
To connect with Gen Z, we collaborated with Unleashed Youth Simracing, sparking interest through a gaming tournament while educating them on Castrol engine oils. This was amplified with tactical workshop campaigns and engaging video content to drive brand recall and awareness.
To make LOVNS Coffee’s debut at Pavilion Kuala Lumpur impossible to miss, we transformed the launch into a high-energy brand experience.
From influencer engagements and surprise flash mob performances to exclusive promotional offers, every touchpoint was designed to spark curiosity, generate social buzz and drive footfall.
A digital mobile truck extended the excitement beyond the store, bringing LOVNS directly to the streets and amplifying brand visibility.
More than just a coffee launch, it was about creating a buzz, drawing a crowd and giving people a reason to discover LOVNS.
To connect with Gen Z, we collaborated with Unleashed Youth Simracing, sparking interest through a gaming tournament while educating them on Castrol engine oils. This was amplified with tactical workshop campaigns and engaging video content to drive brand recall and awareness.
A festive CNY display celebrating the Year of the Rabbit, brought to life through elegant origami-inspired design. Featuring a gold geometric rabbit as the centerpiece, the display merges traditional symbolism with modern minimalism. Built entirely using eco cards, the structure is both sustainable and stylish — doubling as a standee that’s eye-catching and functional. A striking tribute to the season of prosperity and renewal.
Castrol engaged us to raise the profile of their full synthetic engine oils with this social media campaign. Through the motif of energetic rhythm and music, we conveyed how Castrol engine oils make your car’s engine sync with the tune in your heart. We worked with KOL and featured Ismail Izzani.
A bold and colorful window display designed to capture the attention of younger consumers. Using bright, eye-catching hues and playful design elements, the setup brings Logitech’s youthful energy and modern tech appeal to life at first glance.
A themed printing booth designed for FCUC’s graduation, featuring an astronaut concept that celebrates students reaching for the stars. The space-inspired setup adds a fun, futuristic touch while highlighting HP’s printing solutions — capturing memories of the big day, one print at a time.
A festive promotional standee designed for Starbucks’ holiday season, featuring a creative transformation of classic Christmas icons — a Christmas tree and a bell — into eye-catching 3D displays. Blending seasonal charm with the brand’s signature style, the setup brings a joyful holiday presence to the store environment.
A festive workshop-themed setup filled with holiday cheer, featuring charming little elves placed at the base, welcoming guests to enjoy Nestlé’s seasonal drinks. Set against a cozy Christmas backdrop, the display creates a playful, heartwarming moment that draws consumers into the magic of the season.
A home-inspired booth designed using wooden structures that form the silhouette of a house — symbolizing how Philips products seamlessly fit into everyday living spaces. Warm, welcoming, and thoughtfully designed to reflect the comfort and functionality Philips brings to every home
A high-visibility brand awareness execution designed to fully wrap around the drinks order counter, turning it into a bold, immersive branding space. Featuring Nestlé’s beverage range in vibrant visuals and key messaging, the setup reinforces product presence at point-of-purchase — ensuring strong recall and seamless brand integration in the consumer journey.
Two charming push carts designed to sweeten the Nestlé ice cream experience in Genting. The first features a pink, cloud-themed design that feels dreamy and playful — a pastel treat on wheels. The second brings cool, breezy vibes with a blue, ship-inspired look. Both carts are built to catch the eye and spark a smile.
A festive proposal that reimagines Christmas through the lens of classic fairy tales — with a modern twist. Blending vintage holiday charm with contemporary design elements, this concept creates a whimsical, storybook setting for Bath & Body Works. Think enchanted forests, nostalgic textures, and magical details, all brought to life in a way that feels both timeless and fresh. A dreamy backdrop designed to enchant shoppers and elevate the holiday retail experience.
This festive mega display celebrates the Year of the Rabbit with adorable rabbit characters joyfully greeting shoppers. Built using eco cards and set in vibrant Coca-Cola red with playful CNY elements, the setup captures the warmth, cheer, and togetherness of the season — spreading smiles and festive refreshment to all.
Celebrating the Year of the Dragon, this vibrant mega display features a dynamic and colorful dragon design, symbolizing strength, energy, and prosperity. Infused with 100PLUS’s signature freshness, it brings festive excitement to life while reinforcing the brand’s energetic spirit during Chinese New Year.
Inspired by the traditional kampung rest areas outside Malay homes, this display brings warmth and comfort to the Raya season. Built using eco cards and featuring cozy elements paired with Fanta’s vibrant colors, it captures the festive spirit of community and togetherness in a sustainable way.
A tropical twist on your ice cream break! Designed with vibrant Aloha vibes, this Nestlé counter brings the relaxed charm of a tiki bar into Splash Mania. Featuring bamboo textures, thatched roofing, warm wood tones, and a sunny island-inspired color palette, the counter offers a breezy escape for park-goers. Nestled within the energetic environment of the water theme park, it serves as a refreshing retreat where guests can enjoy their favorite Nestlé ice creams — with a side of island-style cool.
This festive mega display captures the spirit of balik kampung — the iconic journey home during Raya. Centered around a classic red Coca-Cola car set against a nostalgic countryside backdrop, the design brings to life the warmth and joy of family reunions. Crafted entirely from eco cards, the setup blends sustainability with festive charm, inviting shoppers to taste the feeling of being together during the most meaningful time of the year.